Enterprise – Lower your Shields!
The age of stern intellectual property rights and patent protection seems to be running out. Instead, we are witnessing research & development departments opening their books of data in order to co-create with customers, partners and even competitors. While some business leaders still try to guard their secrets, a paradigm shift has already taken place toward a ‘culture of sharing’, as labeled by Don Tapscott, head of Toronto based consultancy New Paradigm and author of the upcoming book “Wikinomics: How Mass Collaboration Changes Everything”.
More and more enterprises opt for more than controlled crowdsourcing. Modern business executives seek strength through mutual and highly transparent mass-collaboration. As Captain Kirk in Star Trek, they are often forced to lower thier shields so as to let in, explore and adapt alien cultures.
However, despite its growing acceptance there is still much uncertainty about a reasonable modus operandi for public participation in precious R&D projects: Which intellectual property should be made accessible to the public and which insights are better kept restricted? How to secure the continuous participation of third parties? and hence: If and how to compensate contribution?
Lots of questions to find answers to. Finding these answers is exactly what we do here at BrainStore. Any comments from the masses?
June 9th, 2009 at 2:54 pm
Masses gather as well on http://www.starmind.com, answer questions and earn money for it.
The answers either can be seen by the question poser or, if he or she wishes, be discussed in the question forum in public.