Emotional intelligence – EQ instead of IQ
If you want to succeed in life you have to be emotionally literate. The new formula to success is the Emotional Intelligence Quotient, rather than the traditional Intelligence Quotient, according to Daniel Goleman, clinical psychologist and founder of the business consulting agency Emotional Intelligence Services (EIS).
Rationality – or keeping your cool – is not the only guarantee to professional and private success. It’s your emotional competences. The EQ measures the intelligence manifested in our understanding and our handling of human emotions – dividing it into a complex scale ranging from fear to anger, love to aggression, doubt and joy. Goleman bases his theses on various clinical cognitive research and the latest findings in brain science.
In his latest work, he supports the following claim: without an intact emotional life, even the best intellect remains useless. There is a profound and complex interaction between the emotional and rational side, opening up completely new perspectives and possibilities in life to each human being.
BrainStore has long recognized the importance of the Emotional Intelligence Quotient, having experienced in many workshops that creating emotional experiences will be a trigger for surprising ideas – and can favorably complement traditional cognitive methods.
