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Guy Kawasaki’s Art of Innovation

June 19th, 2007 by Jan

Guy Kawasaki, a Silicon Valley Entrpreneur and former Apple Evangelist involved in several hot Web-Startups (Coghead, Truemors, Jajah etc.) shares his view about innovation at the 2007 Event Marketing Conference.

He has some good points about transforming ideas into business. Innovation polarizes people and you should not be afraid of this, he states. Be more afraid of “Bozos”, those guys who keep saying it can’t be done, shouldn’t be done, and isn’t necessary - not recognizing the potentials of revolutionary products or services.

More: The Art of Innovation-article on Guy Kawasaki’s blog

Posted in Decision Making

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